Empire Flippers is the curated marketplace to buy or sell vetted high quality profitable online businesses but Flippa is also one of the most popular marketplaces to buy or sell online businesses.
So whether you are a buyer or a seller it is necessary to know clearly about each platform that you are going to use for buying or selling an online business.
Empire Flippers is my recommended platform and I have already written a detailed article on Empire Flippers review but that does not mean you should completely ignore Flippa.
Flippa can also become beneficial for you in certain cases, it all depends on various factors. So, in this Empire Flippers vs Flippa article we are going to compare both platforms with all essential points.
Before going into this Empire Flippers vs Flippa article, I also recommend you to check out all other marketplaces or platforms to buy or sell online businesses, websites, SaaS, Apps, etc.
Disclosure: This post may contain affiliate links. This means if you click on one of the links and purchase anything I may receive some affiliate commission at no extra cost to you. Thanks in advance for your support.
Empire Flippers Vs Flippa: Overall Comparison

Types of Businesses Available
Empire Flippers is mainly known for listing profitable high quality content website that are monetized with display ads, affiliate, subscriptions or info products and e-commerece businesses but now you can also get Amazon FBA, Amaon FBM, Amazon KDP, Amazon Merch, Amazon associates, Dropshipping, Application, SaaS, Lead Generation sites, etc.
Flippa offers wide range of businesses, from content sites monetized with adsense or affiliate, to SaaS, Applications, E-commerce sites, etc. Even you can buy domains from Flippa also.
Minimum Price To Buy An Online Business
You can buy a site from Flippa for as low as $50, it might not be a profitable one but still that price range of Flippa is also very wide as it goes from less than $100 to million dollars.
On the other hand you need a minimum of $50000 to get anything from Empire Flippers as they list only high quality profitable buiseness with average monthly profit of atleast $1500.
In Empire Flippers you can buy site by paying 100% upfront or submit an offer lower than listing price that might get pre accepted and goes through a 24 hour circulation period.
But Flippa provides auction where a site with very less listing price may get expensive due to the competition in bidding and the site will cost you much higher than it seems.
Size of Listings, Email Lists & Users
If compare Empire Flippers vs Flippa in terms of size then Flippa is much bigger as it has more than 5k listings, 35-40k email subscribers and more than 1.5 million users.
Empire Flippers has a very strict vetting process so they have small listing size, you will find 160 – 175 sites available here. They also has around 150k email subscribers and around 200k users.
Due to the large no of listing in Flippa its very time consuming to find a profitable high quality business but in case of Empire Flippers all listed sites are high quality and it will be very easy to choose one.
Listing Fees for Sellers
Flippa charges $49 if you want to list your site on their marketplace but it is free to list your site at Empire Flippers, they don’t charge any listing fees but you have to pass their vetting process and your business must be a profitable one. Both Empire Flippers & Flippa provides free valuation checker for sellers.
Commission Fees for Sellers
Now let’s have look at the commission fees for Empire Flippers vs Flippa –
Empire Flippers charges a commission of flat 15% on the sale price if your site sold under $700,000, the commission will reduced to 8% if it sold for the amount between $700,001 to $4,999,999 and further reduced to only 2.5% for the amount above $5,000,000..
Flippa charges 10% commission for sites under $50,000, it reduced to 7.5% for sites under $50,001 to $100,000, and for the amount over $100,000 it will be only 5%. If you go with Flippa partner broker then the success fees will be 15%.
Now you may think Flippa is a winner here because of low commission fees compared to Empire Flippers but that’s not the case, just like the commission fess the avg multiple is also lower in case of Flippa while Empire Flippers comes with much higher sales multiple thus your commission fees will be compensated and you will still remain much profitable after paying 15%. Plus it is almost sure to get sold once your site get listed on Empire Flippers but the same can’t be said for Flippa.
Which Informations of Listings are Available to Buyers?
Empire Flippers hide the URL of listed websites and you can unlock it only after verifying your proof of funds, that eliminates the non-serious buyers and competitors.
Other than URL they provide wide range of information and I request you again to visit the Empire Flippers review where all these have been already discussed.
Flippa reveals the URLs of listed sites but sellers can make it confidential buy paying an additional fees of $100 & in that case buyers must accept an NDA to access the URL.
In Flippa you will be also able to see the type of business, domain age, asking price, monetization method, country, etc. Both Flippa & Empire Flippers provide Google Analytics data, but Flippa also allows the users to self report earning which often results into data manipulation.
Due Dilligence Provided By Empire Flippers Vs Flippa
Empire Flippers has a professional vetting team and all sites listed on the Empire Flippers marketplace goes through this process which takes 2 to 4 weeks. They verify website traffic, ownership of domain and other included assets like Amazon associate account, verify both earnings and expense and also the verify the trustworthiness of the seller. Even after all these you should also perform your own due dilligence.
Flippa does not offer any due dilligence, So you have to verify everything on your own but if you want Flippa’s team to do it then they have a paid due dilligence service that costs $1500 for the Red Flag report, $2000 for the Standard report and $2500 for the Enhanced report.
Migration Process
If you are not a technical person migrating the purchased website will be a headache for you. Empire Flippers is definitely a winner here as they have a dedicated team who will handle the entire migration process for you.
If you buy a website from Flippa then you have to deal with this whole process on your own which can be problematic.
Support
Empire Flippers provide a minimum of 30 days post sale support (sometimes more if required), Flippa also provides support but you are not sure to get it, sometimes they provide support very late and there are complaints from customers about Flippa support.
Conclusion on Flippa Vs Empire Flippers
Empire Flippers is the winner as per my opinion, you can find vetted high quality deals from Empire Flippers and get profitable from day one, also you don’t have to deal with any technical difficulties. The only con is you can’t find a good deal from here if your budget is low.
Flippa is also improving themselves to reduce scam sites and it can be a good option for you if you are an experienced website investor. If you know how to do your own due dilligence then with proper research you can find undervalued assets from Flippa which can be later sold for more profit.